About Life & Apples

life and apples

Thank you for stopping by!

Life & Apples planners are made for your journey.

Our mission is to motivate you throughout your journey and guide you until you reach your goals.

Our planners are based on a motivational guided planning system that can be easily applied and practiced. 

Our unique layouts implement key principles from research in the fields of positive psychology, growth mindset and behavioral economics, such as:

  • PUTTING PEN TO PAPER:¬†writing things down helps us understand ourselves better. It makes us¬†commit to achieving our goals on a physical, emotional and a rational level.¬†
  • DAILY COMMITMENT:¬†do something every day that is related to your goals. Start with writing down your goal¬†daily.¬†
  • JOY:¬†planning is serious stuff, but it's also fun!¬†We use icons, stickers, quotes and colors to inspire us to plan and do with joy.
  • SELF-LOVE:¬†on your journey, highlight¬†the positive and learn from the negative. Celebrate your wins, small or big. Recognize the effort and work you've put in.¬†
  • MINDFULNESS:¬†be mindful of what you're doing right now, how and why you do it. Planning and executing with intent fills you with energy¬†and gets¬†results.

We create products that we love to use ourselves. Born out of personal need, our planners have been put to the test and designed based on real life experience as well as scientific research published in the fields of health, productivity, positive psychology and behavioral science.

A guiding principle in what we do here at Life & Apples is epitomized in this wonderful Buddhism philosophy quote:
‚ÄúThere is no way to happiness. Happiness is the way‚ÄĚ.

We can't wait to be part of your journey!  We would love to hear from you and be part of your journey to improve your life and achieve your goals. With any question or comment, please contact us.